{"id":2425,"date":"2026-05-26T19:31:29","date_gmt":"2026-05-26T11:31:29","guid":{"rendered":"https:\/\/itpbaz.kinsta.cloud\/beauty\/anua-names-suzy-bae-as-its-new-global-ambassador\/"},"modified":"2026-11-10T22:24:09","modified_gmt":"2026-11-10T14:24:09","slug":"anua-names-suzy-bae-as-its-new-global-ambassador","status":"publish","type":"post","link":"https:\/\/preview.itp.luxury\/baz-my-1\/beauty\/anua-names-suzy-bae-as-its-new-global-ambassador\/","title":{"rendered":"ANUA Names Suzy Bae As Its New Global Ambassador"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Dew On, Glow On<\/h2>\n\n<p class=\"has-drop-cap wp-block-paragraph\">ANUA has officially introduced <a href=\"https:\/\/harpersbazaar.my\/lifestyle\/suzys-best-tv-shows-and-movies-to-date\/\">Suzy Bae<\/a> as its new global ambassador with the actress fronts the brand\u2019s latest \u201cDew on, Glow on\u201d campaign.<\/p>\n<div class=\"px-4 md:px-8 max-w-[1100px] mx-auto\">\t<figure class=\"my-10  \">\n\t\t<div class=\"relative  bg-stone overflow-hidden\" style=\"aspect-ratio:1000\/700\"><img width=\"1000\" height=\"700\" src=\"https:\/\/itpbaz.kinsta.cloud\/wp-content\/uploads\/2026\/05\/ANUA-x-Bae-Suzy-Campaign-Visual-5.jpg\" class=\"absolute inset-0 size-full object-cover\" alt=\"\" sizes=\"auto, (min-width: 1024px) 960px, 100vw\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/itpbaz.kinsta.cloud\/wp-content\/uploads\/2026\/05\/ANUA-x-Bae-Suzy-Campaign-Visual-5.jpg 1000w, https:\/\/itpbaz.kinsta.cloud\/wp-content\/uploads\/2026\/05\/ANUA-x-Bae-Suzy-Campaign-Visual-5-300x210.jpg 300w, https:\/\/itpbaz.kinsta.cloud\/wp-content\/uploads\/2026\/05\/ANUA-x-Bae-Suzy-Campaign-Visual-5-768x538.jpg 768w\" \/><\/div>\n\t\t\t<\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\">ANUA\u2019s new campaign starring Suzy Bae puts hydrated, radiant skin front and centre. Plus, the PDRN products from the range worth adding to your routine.<\/h2>\n\n<p class=\"wp-block-paragraph\">Long associated with a natural and understated kind of beauty, Suzy feels closely aligned with ANUA\u2019s skin-first approach. The campaign explores two contrasting sides of the actress, moving between polished glamour and a more minimal, stripped-back look where skin remains the focal point.<\/p>\n\n<div class=\"bz-embed\"><blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DYLxT_YGPjD\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<p>\u00a0<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>\u00a0<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/DYLxT_YGPjD\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">A post shared by \u1109\u116e\u11bd\u110b\u1175 \ud83d\udc99\ud83c\udfa7\ud83d\udc1f\ud83e\uddad\u2744\ufe0f\u26c4\ufe0f\ud83d\udc8e\ud83e\uddca\u2708\ufe0f\ud83d\udebf\ud83e\uddf8\ud83e\ude75\ud83d\udd02 (@skuukzky)<\/a><\/p>\n<\/div>\n<\/blockquote><\/div>\n\n<p class=\"wp-block-paragraph\">The campaign reflects ANUA\u2019s emphasis on gentle formulations designed to support healthy-looking skin. It also shines a spotlight on the brand\u2019s growing PDRN collection, a range that has steadily become one of our favourites from ANUA recently. Known for its focus on hydration and glow, the PDRN line features lightweight formulas that sit comfortably on the skin while still delivering that fresh, plumped look.<\/p>\n\n<h2 class=\"wp-block-heading\">Products From The ANUA PDRN Line We Love<\/h2>\n\n<h2 class=\"wp-block-heading\">PDRN Hyaluronic Acid Capsule 100 Serum Mask<\/h2>\n\n<p class=\"wp-block-paragraph\">This sheet mask is especially good for when skin is feeling dull or dehydrated. One we made sure to stock up on from our last trip to Seoul, we love the water-gel texture that adheres comfortably to the skin without slipping around, helping the essence absorb well while feeling lightweight throughout wear.<\/p>\n\n<h2 class=\"wp-block-heading\">PDRN Hyaluronic Acid Capsule 100 Serum<\/h2>\n<div class=\"px-4 md:px-8 max-w-[1100px] mx-auto\">\t<figure class=\"my-10  \">\n\t\t<div class=\"relative  bg-stone overflow-hidden\" style=\"aspect-ratio:1000\/887\"><img width=\"1000\" height=\"887\" src=\"https:\/\/itpbaz.kinsta.cloud\/wp-content\/uploads\/2026\/05\/ANUA-x-Bae-Suzy-Campaign-Visual-4.jpg\" class=\"absolute inset-0 size-full object-cover\" alt=\"\" sizes=\"auto, (min-width: 1024px) 960px, 100vw\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/itpbaz.kinsta.cloud\/wp-content\/uploads\/2026\/05\/ANUA-x-Bae-Suzy-Campaign-Visual-4.jpg 1000w, https:\/\/itpbaz.kinsta.cloud\/wp-content\/uploads\/2026\/05\/ANUA-x-Bae-Suzy-Campaign-Visual-4-300x266.jpg 300w, https:\/\/itpbaz.kinsta.cloud\/wp-content\/uploads\/2026\/05\/ANUA-x-Bae-Suzy-Campaign-Visual-4-768x681.jpg 768w\" \/><\/div>\n\t\t\t<\/figure>\n<\/div>\n<p class=\"wp-block-paragraph\">One of the more approachable PDRN serums we\u2019ve tried, both in texture and price point. The lightweight formula absorbs quickly and works well across different routines, whether used alone, layered overnight, or mixed into base make-up for added radiance. It leaves skin looking smoother and more hydrated without feeling sticky on the skin.<\/p>\n\n<h2 class=\"wp-block-heading\">PDRN Hyaluronic Acid 100 Moisturising Cream<\/h2>\n<div class=\"px-4 md:px-8 max-w-[1100px] mx-auto\">\t<figure class=\"my-10  \">\n\t\t<div class=\"relative  bg-stone overflow-hidden\" style=\"aspect-ratio:1000\/667\"><img width=\"1000\" height=\"667\" src=\"https:\/\/itpbaz.kinsta.cloud\/wp-content\/uploads\/2026\/05\/ANUA-x-Bae-Suzy-Campaign-Visual-8.jpg\" class=\"absolute inset-0 size-full object-cover\" alt=\"\" sizes=\"auto, (min-width: 1024px) 960px, 100vw\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/itpbaz.kinsta.cloud\/wp-content\/uploads\/2026\/05\/ANUA-x-Bae-Suzy-Campaign-Visual-8.jpg 1000w, https:\/\/itpbaz.kinsta.cloud\/wp-content\/uploads\/2026\/05\/ANUA-x-Bae-Suzy-Campaign-Visual-8-300x200.jpg 300w, https:\/\/itpbaz.kinsta.cloud\/wp-content\/uploads\/2026\/05\/ANUA-x-Bae-Suzy-Campaign-Visual-8-768x512.jpg 768w\" \/><\/div>\n\t\t\t<\/figure>\n<\/div>\n<p class=\"wp-block-paragraph\">A moisturiser that feels particularly suited to warm and humid climates, the texture is the star of the show here\u2014lightweight and breathable, yet still hydrating enough to keep skin feeling comfortable throughout the day.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ANUA\u2019s new campaign starring Suzy Bae puts hydrated, radiant skin front and centre. Plus, the PDRN products from the range worth adding to your routine.<\/p>\n","protected":false},"author":9,"featured_media":2429,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","bz_kicker":"","bz_opener":"bleed","bz_photographer":"","bz_hero_caption":"","bz_hero_credit":"","bz_hero_clip":0,"bz_inset":0,"bz_tile_image":0,"bz_clip":0,"bz_tile_dek":"","bz_reading_time":"","bz_duration":"","bz_feature_small":0,"bz_feature_medium":0,"bz_feature_quote":""},"categories":[3],"tags":[926,927,928],"bz_slot":[],"class_list":["post-2425","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","tag-anua","tag-pdrn","tag-suzy-bae"],"_links":{"self":[{"href":"https:\/\/preview.itp.luxury\/baz-my-1\/wp-json\/wp\/v2\/posts\/2425","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/preview.itp.luxury\/baz-my-1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/preview.itp.luxury\/baz-my-1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/preview.itp.luxury\/baz-my-1\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/preview.itp.luxury\/baz-my-1\/wp-json\/wp\/v2\/comments?post=2425"}],"version-history":[{"count":1,"href":"https:\/\/preview.itp.luxury\/baz-my-1\/wp-json\/wp\/v2\/posts\/2425\/revisions"}],"predecessor-version":[{"id":3466,"href":"https:\/\/preview.itp.luxury\/baz-my-1\/wp-json\/wp\/v2\/posts\/2425\/revisions\/3466"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/preview.itp.luxury\/baz-my-1\/wp-json\/wp\/v2\/media\/2429"}],"wp:attachment":[{"href":"https:\/\/preview.itp.luxury\/baz-my-1\/wp-json\/wp\/v2\/media?parent=2425"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/preview.itp.luxury\/baz-my-1\/wp-json\/wp\/v2\/categories?post=2425"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/preview.itp.luxury\/baz-my-1\/wp-json\/wp\/v2\/tags?post=2425"},{"taxonomy":"bz_slot","embeddable":true,"href":"https:\/\/preview.itp.luxury\/baz-my-1\/wp-json\/wp\/v2\/bz_slot?post=2425"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}