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Burberry’s Summer 2027 Collection Takes On A Lighter and Joyful Approach
“To something instinctive. To something felt. Something true.” — Daniel Lee.
In his show notes, Burberry’s Chief Creative Officer Daniel Lee portrayed the Summer 2027 collection to be “a return to the basis of things”. Presented at the Chelsea College of Arts, the runway show closed London Fashion Week with a collection that’s been the most-talked-about this season. For Summer 2027, Burberry takes us on a stroll through the prism of British eccentricity. In collaboration with British textile designer Celia Birtwell, the collection was defined through a visual language from the ‘60s and the ‘70s. Think joyful prints and vibrancy splashed across the collection, with softened denim, bloom detailing and “worn-in” silhouettes on display. This season clearly evoked a lighter, looser, more relaxed feel while keeping the essence of what Burberry represents.
Inside the Burberry Summer 2027 runway show:
Rainwear defies convention with an airy elegance, featuring silk faille and taffeta trenches adorned with deconstructed collars and parachute-like volumes that exude a youthful flair. What caught our eye this season, however, were the beautiful textures. Keep in mind that lightness is at the core of this season. Leather trenches and skirts are crafted to create a puckered seersucker effect, while mini- and maxi-length outerwear reigns supreme. Embroidered trench dresses are a major highlight as ditsy florals and rich embellishments create a sense of movement through sequins and tufting techniques.
The iconic trench was reimagined in numerous ways, whether embroidered, crumpled, flared or cropped. It even appeared in youthful colourways. A harmonious clash of patterns creates an instinctive collage, where florals and stripes intertwine on silk poplin blousons, complemented by chic silk raffia trousers. With Celia Birtwell at the heart of this collection, it challenged traditional house codes with an easy confidence. The signature checks were adorned with blooms and stripes, even appearing alongside Birtwell’s smiley faces, which became a highlighted print of the season.
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As for the colour palette, the collection brimmed with orange, pink and yellow pastels, along with soft notes of apple green, cobalt and azure blue. Muted undertones also appeared in cellar grey, pale calico, blush beige, and more. In the accessories department, the equestrian-inspired Derby appears with sequinned stripes and hand-finished florals, while the Trench bag is reimagined with buckled straps for a refined touch.
You may have seen British rapper Central Cee trading the front-row seat by making his first runway debut. A-listers like Malaysia’s very own Ameera Khan, Bright, Jonathan Bailey, Rosie-Huntington-Whiteley, Sienna Spiro, Nara Smith and more graced the show, adorned in head-to-toe Burberry.
All in all, the collection brought a sense of freshness while staying true to the brand’s identity—refined, polished, yet peppered with chic elements. One thing’s for sure: the Burberry collection opened doors to new possibilities, and we can foresee it becoming a major hit among fashion mavens.
