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Why Diptyque’s Citronnelle Incense Spirals Are Going Viral This Summer

Discover Diptyque's viral Citronnelle Incense Spirals, the limited edition summer launch inspired by Mediterranean water gardens that's taking over online.

The Viral Spiral

Leave it to Diptyque to transform an everyday object into this summer’s most desirable home accessory. The French maison’s new Citronnelle Incense Spirals bear an uncanny resemblance to the mosquito coils many of us in the tropics know all too well, sparking plenty of conversation online. And while they may look familiar, their purpose is something altogether more luxurious.

Discover Diptyque’s viral Citronnelle Incense Spirals, the limited edition summer launch inspired by Mediterranean water gardens that’s taking over social media.

Instead, the limited edition spirals are an elevated take on traditional incense, releasing fresh, herbaceous notes of lemongrass that evoke the tranquillity of a lush water garden as the sun begins to set. Delicate wisps of fragrance fill the air, creating a serene outdoor atmosphere whether placed on the accompanying oval stand or displayed inside the beautifully crafted ceramic holder.

Perhaps unsurprisingly, the launch has already gone viral and is proving difficult to get hold of. While they may not actually repel mosquitoes, we have to admit that placing one alongside your evening aperitif feels infinitely more stylish than lighting the average green coil.

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Part of Diptyque’s Summer Collection, the incense is accompanied by artwork created by mosaic artist Mathilde Jonquière, whose intricate compositions inspired by Mediterranean water gardens adorn the limited edition packaging. Crafted from Venetian enamel, glass paste and touches of gold, the designs capture the shimmering beauty of sunlit fountains and flourishing citrus groves.

Pretty enough to sit proudly on any terrace or dining table, we wouldn’t blame anyone for secretly slipping in an actual mosquito coil when entertaining outdoors. It might just be the chicest disguise we’ve seen.

Unfortunately, the ceramic holder has yet to arrive in Malaysia, meaning a quick trip across the Causeway may be necessary. While you’re there or at any Diptyque store here, keep an eye out for the rest of Diptyque’s summer highlights, including the fresh L’Eau des Hespérides body mist, the limited edition Citronnelle candle and the beautifully illustrated home fragrance collection, each designed to capture the cooling serenity of an idyllic water garden.

AA

Alisha Azuddin

Harper’s BAZAAR Malaysia.

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