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Jewellery & Watches

The Secret to Timeless Bonds with Tiffany & Co.’s 2026 Mother’s Day Campaign

Tiffany & Co. presents its Mother's Day 2026 campaign with a touching narrative of love and legacy featuring Rosie Huntington-Whiteley.

A mother’s love.

The unspoken yet eloquent bond between a mother and daughter stands as a majestic constant. It’s like an invisible thread that weaves into the soul. One that’s bound with love, lessons and legacy.

In a heartfelt tribute to motherhood, Tiffany & Co. has unveiled its Mother’s Day campaign titled “Celebrating Mothers Since 1837” by showcasing a poignant short film that beautifully represents the timeless bonds woven through generations. At the heart of this narrative is House ambassador Rosie Huntington-Whiteley, who shares her reflection on the elation and trials of motherhood.

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Set against the backdrop of Rosie’s bedroom in New York City, the film draws you into a specific moment—a phone conversation between a mother and daughter that radiates with a feeling of comprehension and gratitude. As Rosie’s daughter plays in the background, she gazes at her stunning pavé diamond HardWear by Tiffany necklace, and thanks her mother for the beautiful gift. In that scene, it was where Rosie shared her fondest memories and acknowledged the very strength she had inherited—one she hoped her daughter would embrace someday.

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Tiffany & Co. celebrates the timeless bonds of motherhood in “Celebrating Mothers Since 1837”

All it takes is a moment and a connection to ignite the power of memories. In this case, jewellery serves as a profound expression of identity, heritage and emotion. As Rosie embraces the captivating HardWear pavé diamond collection—necklace, bracelet and earrings—each piece is a subtle representation of grace, strength and confidence. A beautiful link to the past that infuses the present with a sense of belonging. These exquisite creations, often regarded as heirlooms, are the ultimate embodiment of the enduring love that flows from the bond between a mother and her child.

With “Celebrating Mothers Since 1837”, Tiffany & Co. reaffirms that the most enduring gifts of all are strength, love and gratitude that birth a legacy through connections. No matter where you are, carrying a piece of sentiment with you—whether it’s a necklace or a bracelet—serves as a reminder that the connection never truly fades. Every piece tells a tale, and every moment is a celebration of love.

Shop for your loved one at www.tiffany.my.

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Amalina Anuar

Harper’s BAZAAR Malaysia.

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